This maintained the blonde colouring in my hair well. Didn't have a distinct smell which I liked. Reduced brassiness and it good value for what it is.

This is my first time trying this shampoo. I have tried a lot of other brands of purple shampoos. This is a big bottle for a cheap price. It has lasted me forever. I usually only use it once or twice a week. I feel like it can be a little damaging to use it every wash. I only use it when my hair is looking a little brassy. It does a decent job. It is not the best purple shampoo that I have tried. For the price and quantities I do recommend it.

I have been dyeing my hair blonde for half a year now and this shampoo helps me avoid yellow pigmentation for such a price. It is a super product because I received almost a liter of shampoo. And it does its job perfectly.

Nice and cheap for pretty decent quality. It smells fantastic, I always get compliments on how I smell on my wash days. Works great and keeping my extremely brassy streak as platinum as possible. Not bad for volume either. Definitely doesn't do as great as others but it's easily accessible and affordable.

The effectiveness is good, it takes out all your yellow and brassy tones. The scent smells good but not overpowering where it's gonna give you a headache. The packaging is normal, i love the purple labels. It's definitely affordable. I have soft to normal hair and it leaves my hair silky and shiny.

Even after months of not having my hair dyed, when I would use this shampoo it looked like I'd been to the salon. I have tried expensive products and this is the most affordable and yet effective purple shampoo.

I wanted to try a new shampoo and thought the Pantene purple blonde would be a good choice! It smells great and has a rich purple color and wonderful smell! It made my blonde hair shine!

I have been using this shampoo for a while, because a little goes a long way. I'm completely in love with the results! It has helped tone my hair and maintain my color. It also leaves my hair smooth and feeling healthy. I'm so happy with this shampoo and recommend it to all of my friends. It is an affordable and highly effective option!

My hair is naturally streaked with silver but I have noticed recently that it had taken on a brassy, yellowish tone. This purple shampoo really helps to brighten my silver and I truly love the results. Lathers up very well and leaves my hair clean, soft and shiny. Has a nice smell as well.

I noticed that my highlights were getting dull and tresemme purple blonde shampoo really helped brighten my highlights back up. A little goes a long way and it also has softened my hair up and always smells great.