Bleach It Permanent Hair Colour, 00A Ultra Platinum, 1 application
60 ml- $21.23/ 100ml
Product availability and price subject to change based on offers available at pick-up or delivery time.
Currently low in stock at Real Canadian Superstore Gerry Fitzgerald Drive
You’ve got to Bleach It! Get a cool platinum look with got2b Bleach It! got2b Bleach It allows you to lighten your hair up to 8 levels depending on things like your starting hair color, hair texture and/or hair condition. This product uses a gel formula that allows for an easy and even application onto your hair. got2b Bleach It has the same great formula as got2b Be En-Lightened Heavenly Blonde with a Kick the Brass Purple Mask included. This product includes our Kick Brass Purple Mask, an anti-brass purple mask that will give you a cool striking platinum result for head-turning looks! Go on - Show off your cool blonde style! Be whoever you want 2b and go platinum with got2b Bleach It! We recommend this shade for hair colors ranging from light blonde to medium brown. Be whoever you want 2b with got2b Bleach It!
Product Number: 21427157_EA
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We may, at our sole discretion, limit or cancel quantities purchased to ensure reasonable requirements and availability for all customers.
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Most liked positive review
Worked well for a first timer!
I'm a first timer with bleaching my own hair. I was nervous but following the directions was the key. Even though I started from the back, the longest part to bleach was the top of my head. I did miss some spots but I like the ombre it left. I plan to neaten the job later on but still proud for what...
Most liked negative review
Oops not good
My hair was light ash blonde at the roots and darker at midway down. when I appled this product my hair turned yellow on my roots and orange at the ends...What a mess it did..My hair was dry after conditioner and did not like the texture of my hair. Now what do I do to correct the colour without b...
Reviewed by 925 customers
Dries out hair
Decent lift but uneven results; dries hair more than expected. This bleach definitely works in a pinch, but there are better, gentler options.!
Worked well for a first timer!
I'm a first timer with bleaching my own hair. I was nervous but following the directions was the key. Even though I started from the back, the longest part to bleach was the top of my head. I did miss some spots but I like the ombre it left. I plan to neaten the job later on but still proud for what I did for a first timer!
Easy to use
I had highlights that faded so I added this bleach over to blend my color with my natural have on and it looked so nice. It was so easy to do on myself. The packaging was also easy to unpack and mix together. Had the normal scent of bleach and was so easy to apply and was easy to wash off and add hair dye over.
Try it
Easy to apply and did not damage the hair. Came out better than expected. I would recommend trying as it is different for everyone but I enjoyed using it
So fun!
So so fun! Used this for Halloween and it turned out amazing. Would highly recommend to anyone. took the color great and was super easy to appply would reccomend
Beautiful color
The application its easy, the packaging it's nice and have everything you need in the box, the only bad it's that this product make your hair really dry
Not for me
I didn't like the smell of the product. It burns my skin so I'm not sure about the color since I didn't go through the application process after the skin test.
Easy to use great color payoff
Packing was nice. Unable to use product due to my hair loss unfortunately not related to the product of course. I ended up gifting to my niece and she loved it. She said it was easy to use and apply to here hair.
Best Ever for Blondes!!!!
BEST thing that's ever happened to my hair does NOT break and it remains smooth immediately after product. Blonde for lifet thanks to this product! Buyer for 5 yrs so far! 2025
Good for cost!
The scent isn't super strong which I really like! The packaging comes with instructions on how to apply the product. I feel like.its a great value for your money but if you want something better for your hair, I would go with a brand that doesn't use as harsh chemicals on your hair. The color result is good for what you pay for and very good for the cost effectiveness!!